Is having a strong belief good or bad? The influence of beliefs on a person's life. How many people, so many angles Conviction persuasion

Today on the blog: How the psychology of persuasion works, psychological techniques of persuasion, how you can convince another person, or, if you like, the art of persuasion.
(see psychological games)

Greetings, dear blog readers, I wish everyone mental health.

Psychology of human persuasion - impact on consciousness

The psychology of human persuasion is based on the fact that, when persuading, the speaker influences the consciousness of the person being persuaded, turning to her own critical judgment. The essence psychology of persuasion serves to clarify the meaning of the phenomenon, cause-and-effect relationships and relationships, highlighting the social and personal significance of solving a particular issue.

Convictions appeal to analytical thinking, in which the power of logic and evidence prevail and the persuasiveness of the arguments presented is achieved. Convincing a person as a psychological influence should create in a person the conviction that the other is right and his own confidence in the correctness of the decision being made.

Psychology of human persuasion and the role of the speaker

The perception of persuasive information depends on who is communicating it, how much an individual or the audience as a whole trusts the source of information. Trust is the perception of a source of information as competent and reliable. A person who convinces someone of something can create an impression of his competence in three ways.

First- begin to express judgments with which the listeners agree. Thus, he will gain a reputation as an intelligent person.

Second- be presented as a specialist in the field.

Third- speak confidently, without a shadow of doubt.

Reliability depends on the manner in which the persuader speaks. People trust a speaker more when they are sure that he has no intention of convincing them of anything. Those people who defend what goes against their own interests also seem to be truthful. Confidence in the speaker and confidence in his sincerity increase if the one who convinces the person speaks quickly. Fast speech, in addition, deprives listeners of the opportunity to find counterarguments.

The attractiveness of the communicator (persuader) also affects the effectiveness of the psychology of persuasion of a person. The term “attractiveness” refers to several qualities. This is both the beauty of a person and the similarity with us: if the speaker has either one or the other, the information seems more convincing to listeners.

Psychology of human persuasion and the role of the listener

People with an average level of self-esteem are the easiest to persuade. Older people are more conservative in their views than younger people. At the same time, attitudes formed in adolescence and early adolescence can remain for life, since the impressions acquired at this age are deep and unforgettable.

In a state of strong arousal, agitation, and anxiety of a person, his psychology of persuasion (compliance with persuasion) increases. A good mood often promotes persuasion, partly because it promotes positive thinking and partly because it creates a connection between a good mood and a message. People in a good mood tend to see the world through rose-colored glasses. In this state, they make more hasty, impulsive decisions, relying, as a rule, on indirect signs of information. It is no coincidence, obviously, that many business issues, such as closing deals, are decided in the restaurant.

Conformers are more easily persuaded (easily accepting the opinions of others) (test: Personality Theory). Women are more susceptible to persuasion than men. It may not be particularly effective psychology of persuasion in relation to men with a low level of self-esteem, who are acutely worried, as it seems to them, about their uselessness, alienation, who are prone to loneliness, aggressive or suspicious, and not resistant to stress.

In addition, the higher a person's intelligence, the more critical their attitude to the proposed content is, the more often they assimilate information but disagree with it.

Psychology of human persuasion: logic or emotions

Depending on the listener, a person is more convinced either by logic and evidence (if the person is educated and has an analytical mind), or by an influence directed to emotions (in other cases).

The psychology of persuasion can be effective when it influences a person and causes fear. This psychology of persuasion is more effective when they not only scare with the possible and probable negative consequences of a certain behavior, but also offer specific ways to solve the problem (for example, diseases, the picture of which is not difficult to imagine, are more frightening than diseases about which people have a very vague idea ).

However, using fear to persuade and influence a person cannot cross a certain line when this method turns into information terrorism, which is often observed when advertising various medicines on radio and television. For example, we are told with enthusiasm how many millions of people around the world suffer from this or that disease, how many of the population, according to doctors, should get the flu this winter, etc. And this is repeated not just day after day, but almost every hour, and It is not taken into account at all that there are easily suggestible people who will begin to invent these diseases in themselves, run to the pharmacy and swallow medications that are not only useless in this case, but also harmful to health.

Unfortunately, intimidation in the absence of an accurate diagnosis is often used by doctors, which goes against the first medical commandment “do no harm.” At the same time, it does not take into account that the source of information that deprives a person of mental and psychological peace may be denied trust.

A person is more convinced by the information that comes first (primacy effect). However, if some time passes between the first and second messages, then the second message has a stronger persuasive effect, since the first one has already been forgotten (recency effect).

Psychology of human persuasion and the way information is received

It has been established that the arguments (arguments) given by another person convince us more strongly than similar arguments given to ourselves. The weakest are those given mentally, somewhat stronger are those given to oneself out loud, and the strongest are those given by another, even if he does it at our request.

Psychology of persuasion. Methods:

fundamental: represents a direct appeal to the interlocutor, who is immediately and openly introduced to all the information that makes up
the basis for proving the correctness of the proposal;

contradiction method: is based on identifying contradictions in the arguments of the person being persuaded and on carefully checking one’s own arguments for consistency in order to prevent a counter-offensive;

"draw conclusions" method: arguments are not presented all at once, but gradually, step by step, seeking agreement at each stage;

"chunks" method: the arguments of the person being persuaded are divided into strong (accurate), medium (controversial) and weak (erroneous); They try not to touch the former, but the main blow is dealt to the latter;

ignore method: if the fact stated by the interlocutor cannot be refuted;

accent method: emphasis is placed on the arguments presented by the interlocutor and corresponding to common interests (“you say it yourself...”);

two-way argumentation method: for greater persuasiveness, first outline the advantages and then the disadvantages of the proposed solution
question; it is better if the interlocutor learns about the shortcomings from the persuader than from others, which will give him the impression that the persuader is unbiased (this method is especially effective when persuading an educated person, while a poorly educated person lends itself better to one-sided argumentation);

“Yes, but...” method: used in cases where the interlocutor provides convincing evidence of the advantages of his approach to resolving the issue; first they agree with the interlocutor, then after a pause they provide evidence of the shortcomings of his approach;

apparent support method: this is a development of the previous method: the interlocutor’s arguments are not refuted, but, on the contrary, new arguments are presented
in their support. Then, when he has the impression that the persuader is well informed, counterarguments are given;

boomerang method: the interlocutor is given back his own arguments, but directed in the opposite direction; arguments "for" turn into arguments
"against".

The psychology of persuasion is effective when:

1. when it concerns one need of the subject or several, but of equal strength;

2. when carried out against the background of low intensity of the persuader’s emotions; excitement and agitation are interpreted as uncertainty and reduce the effectiveness of his argumentation; outbursts of anger and swearing cause a negative reaction from the interlocutor;

3. when we are talking about minor issues that do not require a reorientation of needs;

4. when the persuader is confident in the correctness of the proposed solution; in this case, a certain dose of inspiration, an appeal not only to the mind, but also to the emotions of the interlocutor (through “contagion”) will help enhance the effect of persuasion;

5. when not only one’s own is proposed, but the argumentation of the person being persuaded is also considered; this gives a better effect than repeated repetitions of one’s own arguments;

6. when argumentation begins with a discussion of those arguments on which it is easier to reach agreement; you need to ensure that the person being persuaded more often agrees with the arguments: the more assents you can get, the greater the chances of achieving success;

7. when an argumentation plan has been developed that takes into account the opponent’s possible counterarguments; this will help build the logic of the conversation and make it easier for the opponent to understand the position of the persuader.

The psychology of human persuasion is appropriate then:

1. When the importance of the proposal, the possibility and ease of its implementation are shown;

2. When they present different points of view and analyze forecasts (if they are convinced, including negative ones);

3. When the significance of the advantages of a proposal is increased and the magnitude of its disadvantages is reduced;

4. When the individual characteristics of the subject, his educational and cultural level are taken into account and the arguments that are closest and most understandable to him are selected;

5. When a person is not directly told that he is wrong, in this way one can only hurt his pride - and he will do everything to defend himself, his position (it is better to say: “Perhaps I’m wrong, but let’s see...”);

6. When, in order to overcome the negativism of the interlocutor, they create the illusion that the proposed idea belongs to him (to do this, it is enough just to lead him to the appropriate thought and provide him with the opportunity to draw a conclusion); do not parry the interlocutor’s argument immediately and with apparent ease, he will perceive this as disrespect for himself or as an underestimation of his problems (what torments him for a long time is resolved to others in a matter of seconds);

7. When in a dispute it is not the personality of the interlocutor that is criticized, but the arguments he gives, which are controversial or incorrect from the point of view of the person persuading (it is advisable to preface the criticism by admitting that the person being convinced is right in something, this will help avoid his offense);

8. When they argue as clearly as possible, periodically checking whether the subject understands you correctly; arguments do not draw out, as this is usually associated with the speaker having doubts; short and simple phrases are built not according to the norms of the literary language, but according to the laws of oral speech; use pauses between arguments, since the flow of arguments in monologue mode dulls the attention and interest of the interlocutor;

9. When the subject is included in the discussion and decision-making, since people better adopt the views in which they take part;

10. When they oppose their point of view calmly, tactfully, without mentoring.

This concludes the review of the psychology of human persuasion; I hope that the post was useful.
I wish everyone good luck!

The essence of the concept of “belief”

Belief is one of the central categories of human life and activity. A person acts on the basis of his beliefs; a change in belief is at the same time a change in his behavior. Conviction is not only an idea of ​​reality, but also its assessments, ideals, creeds, norms, plans, etc. .

In the process of persuasion, psychologists distinguish six main stages:

1. Presentation of the message to the addressee (target group). If the target of the belief does not see or hear the message, it will not influence him.

2. Paying attention to the message. The person being persuaded must pay attention to the message, otherwise the purpose of the message will not be achieved.

3. Understanding information. For a message to have an impact, the person being persuaded must at least understand its essence.

4. Acceptance of the conclusion dictated by the message. In order for the attitude to change, the target of the persuasive influence must accept the conclusion dictated by the message.

5. Consolidate the new installation. If the new attitude is forgotten, the message loses its ability to influence the future behavior of the target of belief.

6. Translation of attitude into behavior. If the purpose of the message was to influence behavior, then in the relevant situation the behavior should be guided by a new attitude.

Also, the effectiveness of persuasive influence, in addition to what was highlighted earlier, is greatly influenced by the environment in which the interaction takes place. To begin, we will provide some typical and striking examples of influence that can be observed in three different interaction environments: the interpersonal environment, the specially created environment of persuasion, and the mass media.

One of the differences between these spheres of influence is how personal, or individualized, they are. The second difference lies in the degree or breadth of coverage of the target audience to which the influence is directed.

The most individualized situations of influence occur in an interpersonal environment, where the number of direct participants is small and communication between the agent of influence and his object occurs face to face. A specially created persuasion environment is also a fairly common option. Here the communicator, usually speaking to listeners, tries to persuade the audience to agree with some statement or take some action. The process of persuasion involves one agent of influence trying to influence a target audience consisting of many people at the same time.

The specially created environment of persuasion is less individualized than the environment of interpersonal interaction. Despite this, many communicators achieve significant success by captivating audiences with them, their appeals being so effective and passionate that we give them the title of charismatic personalities.

Influence is also exercised in the environment characteristic of the media. Stories broadcast on television, radio and print media influence millions of people around the globe. By their nature, these messages are the least individualized. They are united not only by being intended for the general public and being full of meaning for many, but also by the fact that they are all transmitted indirectly.

The ultimate goal of any subject of influence is to correct, change the behavior of the object of this influence. Behavior change is the most appropriate name for all influence games.

However, can we consider that the attempt to influence has completely failed if the behavior of the object of influence has not changed in any way? In most cases, no. The effort put into trying to influence a person can cause a change in their beliefs or attitudes. The way a person evaluates his relationships with the world around him reflects his attitudes.

An attitude is dispositional in the sense that it is an acquired, learned tendency to think about an object, person, or problem in a particular way. Changing the target's attitude or belief brings considerable benefits to the agent of influence, since internal changes often create the preconditions for further changes in behavior. The existing positive attitude can make a person more receptive in the future.

There are fourteen rules that can convince an interlocutor:

1. The first rule (Homer's Rule): the order of the arguments presented affects their persuasiveness. The most convincing order of arguments is: strong - average - one is the strongest.

2. Second rule (Socrates' Rule): in order to obtain a positive decision on an important issue for the persuader, you need to put him in third place, presenting him with two short, simple questions for the interlocutor, to which he will answer “yes” without difficulty.

3. Third rule (Pascal's Rule): you should not drive your interlocutor into a corner. We need to give him the opportunity to “save face.” Often the interlocutor does not agree with us only because agreement is associated in his mind with the loss of his dignity. For example, an open threat is perceived as a challenge, and in order not to appear cowardly, a person acts contrary to what is required, perhaps even to his own detriment. Or when we have caught the interlocutor in something that discredits his dignity, then agreeing with him means recognizing a negative assessment of his personality.

4. Fourth rule: the persuasiveness of arguments largely depends on the image and status of the persuader. It’s one thing when the person persuading is an authoritative, respected person, it’s another thing when he’s insignificant and not taken seriously.

A high official or social position, outstanding success in any field of activity, education, recognition of merit by others, high personal qualities raise the status of a person, and with it the weight of his arguments. The support of the collective also increases the status of the individual, since the status of the collective is higher than the status of any of its members.

5. Fifth rule: a person should not drive himself into a corner or lower his status. You should avoid apologizing (without proper reasons) and showing signs of insecurity.

6. Sixth rule: no need to belittle the status of your interlocutor. Any manifestation of disrespect or disregard for the interlocutor diminishes his status and, as a rule, causes a negative reaction.

7. Seventh rule: a person treats the arguments of a pleasant interlocutor with condescension, and treats the arguments of an unpleasant one with prejudice. One of the rules for conducting a business conversation states that the task of the first part of the conversation is to create an atmosphere of mutual trust.

8. Eighth rule: if you want to convince, you need to start not with dividing points, but with what your opponents agree on. Let these be even minor circumstances in the interlocutor’s statement. If you completely disagree with anything (which happens, of course, extremely rarely), then you need to thank at least the fact that the interlocutor clearly stated his position, that you were interested in getting to know his point of view on the problem, etc. Then you need to present your arguments, leading the interlocutor to your conclusions.

9. The ninth rule: you must show empathy. Empathy is the ability to understand the emotional state of another person in the form of empathy. Empathy helps to better understand the interlocutor, imagine his train of thoughts, as they say, “get into his shoes.”

Many of the above rules are interrelated with each other. For example, without showing empathy, it is impossible to fulfill the first rule (Homer). Indeed, the strength of the arguments must be assessed from the point of view of the decision maker, that is, the person must, as it were, put himself in his place. The same applies to the rules of Socrates and Pascal - you need to anticipate the interlocutor’s reaction to your words, that is, again show empathy for him. To use status in the process of persuasion (rules 4 and 6), it is also necessary to evaluate statuses from the point of view of the interlocutor. Empathy is also necessary to fulfill the next rule.

10. Tenth rule: you need to be a good listener. A careful analysis of disputes reveals that many of them flare up because those arguing are often talking about several different things, but do not understand it.

Therefore, attentive listening is the key to persuasiveness: you will never convince your interlocutor if you do not understand his train of thought. In addition, an attentive listener wins over the interlocutor, that is, he uses rule 7.

11. Eleventh rule: you need to check whether you understand your interlocutor correctly. The most common words have many meanings depending on the context. This is typical for any language (for example, in English, the 500 most common words have an average of 28 meanings, and Russian is no exception).

12. Twelfth rule: conflictogens must be avoided. Conflict triggers are words, actions (or inactions) that can lead to conflict. The literal translation of this word is “giving rise to conflicts,” because the ending “gen” in a compound word means “born.”

13. Thirteenth rule: you need to monitor facial expressions, gestures and postures - yours and your interlocutor’s. The process of persuasion is hampered by our ignorance of what the listener thinks about our words. Interlocutors are not always frank. Knowledge of sign language and postures helps here. The fact is that, unlike speech and facial expressions, we do not control our gestures and postures; this happens unconsciously.

14. Fourteenth rule: it is necessary to show that what you offer satisfies some of the needs of the interlocutor.

Needs are divided into five levels:

Physiological needs (food, water, sleep, shelter, etc.);

The need for security, confidence in the future;

The need to belong to some community (family, friends, team, etc.);

The need for respect, recognition;

The need for self-realization, manifestation of one’s capabilities; spiritual needs.

The persuasion procedure includes four types of persuasive influences:

Informing

Explanation

Proof

Refutation.

1. Information.

Before acting, a person must be informed of what needs to be done. At the same time, he needs to realize whether it is worth doing and whether he can do it. To do this, you should inform the listener about the value of the goal, its achievability, and even better, about the means to achieve it.

2. Explanation.

The main types of explanation: instructive, narrative, reasoning.

Instructional explanation is carried out when the listener is required to remember what and how to do;

Narrative explanation is akin to telling a story;

Reasoning explanation aims to activate the listener’s mental activity. To enhance the impact, arguments for and against are given, questions are posed to yourself and the listener.

3. Proof.

It is based on the laws of logic: the law of identity, the law of contradiction, the excluded middle and the law of sufficient reason.

When persuasion-proof, one must constantly take into account the need to satisfy human needs.

A person reluctantly moves to a higher level of needs without satisfying the lower one. Once the need is satisfied, interest moves to a higher level of need and this becomes the strongest motive at the moment.

These patterns must be taken into account when constructing evidence, and even more so when constructing refutations.

4. Refutation.

If views differ, then in order to prove that you are right, you need to refute the point of view of your interlocutor.

This is the most difficult moment of persuasion, since people have great difficulty changing their views. Here it is especially important to follow the above rules of persuasion No. 3, 6, 8, 9, 10, 11, so as not to injure the self-esteem of the interlocutor.

Psychologists consider the classic scheme of persuasion of a sequential influence on a person’s consciousness, which is well tested (in particular, by the experience of successful advertising campaigns): attention - interest - desire - action.

Attention can be attracted by the unusualness of the presentation, its form, and visual means.

Interest arises when the listener understands that he can satisfy some of his needs.

The desire will arise when he sees that the goal is achievable.

Action is the result of a desire and a hint about what needs to be done.

There are visual aids that help attract attention: videos, slides, posters. The following are very convincing: graphs, diagrams, charts.

Of course, preparing visual materials requires effort, time, and money, but the loss from not convincing the audience or management can be so significant that you should not forget about it.

Everyone has come across the fact that we all exist according to certain life principles - beliefs. Not having them is considered bad form in the modern moral world, and therefore people are often proud of their integrity and pedantry. Let's consider this phenomenon in more detail.

Definition and interpretation of the term

Conviction is confidence in one's views and principles, based on knowledge and experience accumulated over the years. As a component of an important worldview, it guides certain actions in different life situations and helps to make sometimes difficult decisions. These are our principles and postulates, violating which means contradicting ourselves and not observing our own guidelines.

Sometimes this or that belief seems from the outside to be completely meaningless and unreasonable, beyond any explanation. Everyone has different views and principles, different levels of morality and knowledge, but despite this, each person has beliefs, is guided by them and expresses them to other people, and sometimes even tries to impose them on his interlocutor.

Where do a person's beliefs come from?

Since a person has a certain number of years behind him, he has encountered various situations and participated in public life, and he develops a certain confidence that everything in this world should function according to a certain scenario. This is our conviction, which is often explained only by past experience, and not by modern realities. Evidence is superfluous here, because for someone who is one hundred percent sure of something, it simply does not exist.

It is not difficult to determine a belief and its nature: it originates in our thoughts, billions of which linger in our heads for a matter of seconds, sometimes hours, days and even months or years. But decades must pass - and if one of the thoughts, confirmed a hundred times by your and outside experience, does not leave your head, and you constantly listen to it - this is a belief.

Is persuasion good? Positive and negative points

All things have a front and a back side. Undoubtedly, there is nothing wrong with the fact that you are a person who is firmly convinced of something in this life, especially since you have proven more than once from your own experience that this postulate is correct. But there are cases when conviction becomes a burden that they carry on themselves like a cross throughout their lives, without even suspecting that they are forcing themselves to act in a certain way.

Positive aspects of this phenomenon:

  • beliefs help you orient yourself, achieve your goal, strain all your internal resources and go to the end;
  • they make you a man of principles who adheres to strict norms, and this deserves respect;
  • It’s good when beliefs are aimed at preserving family values, doing good and helping those who suffer.

Obvious flaws in beliefs:

  • Sometimes they are based on unfortunate experiences, so they can be beyond the understanding of society and even just stupid.
  • Holding your beliefs strictly can cause harm to others and even to yourself. For example, you believe that there is no love in this world, and therefore you do not take relationships seriously.

It should be remembered that belief is one of the rules of life, so create such canons that would not interfere with a full, happy and dignified life. And do not criticize the principles of others, because life is complex and multifaceted, filled with various situations. Be tolerant and create logically explainable laws for yourself.

Persuasion as a process

Persuasion is a symbolic process in which communicators attempt to persuade other people to change their attitude or behavior regarding an issue by conveying a message. This happens in an atmosphere of free choice.

Many believe that persuasion, like boxing, requires defeating a competitor in a fierce battle. But there are significant differences. It's more like training than boxing. Think for yourself: persuasion is like the persuasion of a teacher, thanks to which people move step by step towards a solution. Its purpose is to help others understand why the position you take solves a problem better than others. Persuasion also involves the use of symbols, messages conveyed through language.

The key here is that persuasion is a conscious attempt to influence the other party. At the same time, it is accompanied by the awareness that the person admonished has a mental state that is sensitive to change. Persuasion is a type of social influence, that is, a broad process in which one person's behavior changes the thoughts or actions of another.

If all people thought alike, then no one would play at the races (Mark Twain)

One day, on New Year’s Eve, I found myself at a corporate party hosted by the company where I worked at the time. It was a lot of fun. The company was good, young, easy-going. Everyone quickly dropped formalities and began to communicate with that charming ease that arises either between old acquaintances or after a heavy dose of whiskey.

I didn’t drink that evening because I was driving. And the rest of the girls at the party, in general, did not drink too much alcohol, but our men made up for the drinking quota for two, which did not quite correspond to corporate etiquette, but was quite consistent with the Russian people’s ideas about the holiday! At some point, the husband of senior analyst Elena had too much to drink. However, we would hardly have known about this if Elena had not informed us all.

Look at him! – she was indignant. - Yes, he’s already standing on his horns! He has a glassy look. Well, who gets drunk like that in polite society!

Elena alternated her loud accusatory speeches with indignant hisses at her husband: “Stop it, you’re disgracing me. How much can you drink? At least have a snack” and so on. For some time, her husband brushed her off like an intrusive fly. Eventually Elena jumped up and threw a tantrum. After which all the party guests found out that Elena’s husband was drunk and she was unhappy.

- You disgraced me! - Elena screamed.

It seemed to me, as a sober person, that it was mainly Elena herself who was disgracing herself, because while she was silent, none of the guests counted the glasses her husband drank and generally did not pay the slightest attention to his behavior. She herself, with her overly judgmental attitude towards what was happening, focused on the drunken state of her man, without achieving anything good.

It’s worth thinking about: is a man who had too much alcohol at a party a tragedy on a universal scale? Shame on his companion's head? A terrible hassle for your wife? Perhaps, if you take it that way.

However, in any situation there is hidden benefits, I have more than once come across women who perceived an obscenely drunk gentleman as:

  1. a repentant sinner who was ready the next morning to atone for his offense with kind words and generous gifts;
  2. an excuse to escape the party with a more sober and attractive suitor;
  3. a sign from above that the time has come to change the gentleman.

Our life is what we are.

Any situation, even the most deplorable at first glance, can potentially contain enormous hidden benefits. The main thing is to see them! Unleash the full potential of the current situation. And to do this, try to stop giving your beliefs excessive importance. You should not so sacredly believe in the truths you have previously learned. For example, your husband cheated on you once, and on this basis you came to the conclusion that “all men cheat.” Or, let’s say, you don’t have a single friend who got rich honestly. Based on this, you are imbued with the conviction that “all rich people are swindlers, and honest people always languish in poverty.” But what is your belief really: the ultimate truth or ordinary prejudice? It is quite possible that some of your beliefs have long been outdated and have lost their relevance. Stop clinging to them! Whether we like it or not, we are all like biorobots working out our unconscious hidden beliefs embedded in the subconscious.

Alas, not all settings that end up in our file cabinet turn out to be useful to us in the future. Some beliefs, for example: “I am an intelligent and resourceful person, I can easily find a way out of any situation” work for us, helping us and making our lives easier. Others, like: “There are only scoundrels around, all people are traitors. They only think about how to use me,” on the contrary, they quite poison our lives.

Most people don't think about it. They live their whole lives, sometimes with the most absurd delusions and say to themselves: “This is not who we are, this is how life is.” In fact. If we believe that we are worthless, we inevitably behave accordingly and get the most unsatisfactory results.

Most people spend a lot of time, effort and nerves to change the world around them, their loved ones or their position in society. But in fact, it’s much easier to start with yourself. Try to understand and change your beliefs. And your life will begin to transform much faster.

How to identify your negative beliefs

There are several ways to go here. Write it down right away. The first is to simply remember all those thoughts that give rise to unhappy experiences in you. They usually lie “on the surface” and you can easily remember them.

You just need to immediately write them down on paper so as not to forget. This is how negative beliefs are usually identified during one or two-day trainings. There is little time, so there is no time to delve particularly deeply into one’s experiences. Therefore, 5-6 of the most obvious negative beliefs are selected, and work is carried out to replace them with positive attitudes.

For example, these may be experiences that are well known to you: I am worthless. I look terrible. I weigh too much. I don't know how to make money. Nobody will love me. And so on.

It is important here not to invent some of your own shortcomings, but to write what relates to real, deep-seated BELIEFS. If you somehow permanently replace these beliefs with positive ones, then you get an excellent result. But it will not be final, since most people have hundreds, if not thousands, of negative beliefs about themselves.

Don't believe me? Now make sure. To do this, let's move on. Second way. A lot of negative beliefs can be identified if you write at least one Expanded Forgiveness Formula (RFF). You can find out what it is and how to do it by watching Alexander Sviyash’s video tutorial.

How to compose an Expanded Forgiveness Formula.

Only those people who have written at least one Expanded Forgiveness Formula (EPF) can read further. What do we erase with the Expanded Forgiveness Formula (EPF)? Some of our specific experiences. And since experiences arose, it means that something gave birth to them. And not even something, but the DIFFERENCE OF OUR EXPECTATIONS (aka beliefs) WITH REALITY.

All we have to do is take our Expanded Forgiveness Formula and pull out those negative beliefs that gave rise to our experiences. Especially a lot of them can be pulled out from the First Section of the RFP, where we ask for forgiveness for our behavior. We behaved disgustingly for a reason, but because we were guided by some ideas. So, let's get these ideas out.

The second section of the Expanded Forgiveness Formula – “I forgive” – contains fewer opportunities to pull out our negative beliefs (since the other person behaved disgustingly). But from the Third and Fourth sections of the RFP, we can also extract many of our negative attitudes.

How to write down your negative beliefs? In a certain form.
First, write to yourself - I, to me, to me. That is, you are not writing a philosophical generalization, but ONLY WHAT RELATES TO YOU.
Then write down the belief that gave rise to your experience.
From almost every phrase of the RFP you can “pull out” some kind of belief that gave rise to your experiences.

For example:

I apologize to my husband for not spending enough time with him and not being gentle and affectionate with him, as he wanted. Negative belief: I'm not feminine. I don't know how to be affectionate and gentle.

Phrase from the Expanded Formula of Forgiveness: I apologize to my husband for denying him sex when he asked for it. Negative belief: I'm not sexy enough.

Phrase from the Expanded Formula of Forgiveness: I apologize to my husband for causing scandals, hysterics and scenes of jealousy. Negative belief: I don't know how to control my emotions. I am an emotionally disturbed person. I don’t know how to value a relationship with the man I love.

Phrase from the Expanded Formula of Forgiveness: I apologize to my husband for wanting him to belong only to me, and actively demanding this. Negative belief: I don't know how to respect my man's rights. I don't consider my man's wishes.

Phrase from the Expanded Formula of Forgiveness: I apologize to my husband for checking his phone, computer and pockets. Negative belief: I live in fear of the future, I don't trust my man.

Download breathing music. Effective Forgiveness

Based on materials from the book by Eva Berger "NLP for every day. 20 rules of a winner" and Alexander Sviyash "Start your life again. Four steps to a new reality."

Hello dear readers! Today we are considering the topic of “Beliefs” that is extremely important for the development and life of every person. I received many letters to my email with questions about how to work correctly with my beliefs. But first, let's look at the basics: What are human beliefs? what is their meaning? what are they? Other questions.

Let's start with definitions and understanding the meaning of beliefs.

What is Persuasion

Belief system – a person’s worldview, knowledge recorded in his consciousness and subconscious in the form of life attitudes (programs) and ideas (images). Beliefs (ideas about the world, about oneself, etc.) are information that is implemented and presented to a person in the form of mental structures (living and working attitudes).

In other words, beliefs- this is knowledge transformed into ideas (attitudes, images and sensations), which are the basis for a person in making all his life decisions.

Essentially, person's beliefs - this is its core, what a person believes in relation to himself, in relation to the world around him and to his destiny, what he relies on in life, which determines all his decisions, actions and results according to fate.

Strong positive beliefs give a person a strong core, making him successful, effective, etc. Weak, inadequate beliefs make the core rotten, and the person, accordingly, weak and infirm.

Fundamental directions in which you need to form your positive beliefs! What beliefs make up your Core:

In simpler terms, beliefs are answers to basic life questions that make up a person’s worldview.

  1. Attitude to the surrounding world: What kind of world is it? bad, terrible, dangerous? or, is the world different and has everything in it, but it is beautiful, and it gives a person thousands of opportunities for knowledge, happiness and success? and everyone, sooner or later, gets what they deserve, or there is no Good and Evil and any evil can get away with?
  2. Self-perception, attitude towards yourself: answers to the questions - who am I and why do I live? Am I an animal, just a body ruled by instincts? or am I a divine, bright and strong in nature Soul with great potential?
  3. Attitude to your life and destiny: Am I born to suffer, to be a scapegoat and nothing depends on me? or was I born for great goals and achievements, and everything depends on my choice and I can achieve everything my soul desires?
  4. Attitude towards other people: They are all bastards, they wish me harm, and my task is to strike first? Or are all people different, some are worthy, some are scoundrels, and I myself choose who to communicate with and cast my lot in with, and who should not be allowed in at all?
  5. Attitude to society: society is dirt, decay, and there is nothing good in it, that’s why I “hate”? or, in society at all times there has been a lot of good and bad, and my goal is to increase the Good, making society more worthy and perfect?
  6. Other.

Not only a person’s worldview is built from such answers and corresponding justifications. Such beliefs are the basis of all personal qualities of a person and his principles: which determines - he is deceitful or honest, responsible or irresponsible, brave or cowardly, strong in spirit and will or spineless and weak, etc. IN All qualities and life principles of a person are built on fundamental beliefs (ideas and attitudes).

These beliefs are written down in the mind, in the form of direct programs, answers to questions:

  • “I am worthy, strong, I can do anything” or “I am a nonentity, a spineless schmuck and incapable of anything.”
  • “I am a mortal and sick body, a chewing organism” or “I am an immortal Soul in a physical body, and I have unlimited potential.”
  • “The world is terrible, cruel and unfair” or “the world is beautiful and amazing, and it has everything for growth, happiness and success.”
  • “Life is a continuous punishment, it is pain and suffering” or “life is a gift of Fate, a unique opportunity for development, creation and struggle.”

Such beliefs can be called fundamental or core beliefs.

You can check for yourself what attitudes on these issues are recorded in your subconscious, positive or negative, strong or weak:

To do this, simply say to yourself or out loud the beginning of the statement, for example: “the world is...” and listen to yourself, your subconscious, what thoughts will follow the beginning of the phrase. What definition of the world will your subconscious give? Write down all the answers that come to you inside. And, if you were sincere with yourself, you will see the front of the upcoming work - how much is good, and how much is negative, and what will need to be worked on.

Conscious and subconscious beliefs

Conscious Beliefs – those that live (recorded) in a person’s head (in the intellect). Subconscious Beliefs – those that are implemented in a person’s life and work at the level of his qualities, emotions, reactions and habits. It is much more difficult to change subconscious beliefs. But they are the ones who determine almost everything, 90%, that happens in a person’s life and his destiny.

How does this work? You've probably met people who deliberately I know and understand everything - how to live correctly, what is correct to believe in, what needs to be done to be happy, successful, joyful, strong, rich, kind, brave, etc. And they talk about everything perfectly and smoothly if you ask them. But in their lives they cannot actually realize anything, remaining externally poor, internally unhappy and weak.

Why is this happening? Because such people have some beliefs written in their heads, but completely different, often opposite ones, are realized in their subconscious. For example, a person understands perfectly well that it is good to be brave, knows what courage is and says “yes, I want it that way,” but beliefs and fears live in his subconscious, and these fears make him weak, unreliable and cowardly in life. This is how many contradictions are born in a person between him and. And until a person changes his subconscious beliefs, until he removes negative attitudes and forms positive ones, nothing will change qualitatively in his life and in himself, he will continue to praise courage and bravery, while remaining a coward and a weakling.

Or, a person knows and understands that it is not good to deceive, that lying does not lead to anything good, but throughout his life he lies all the time and has become known as a liar. It often happens that people with such a bad habit simply cannot help themselves, because the beliefs underlying their deceitfulness are realized in the subconscious at the level of habits and reactions: as they say, “first I lied, and only then realized what I had said.” "

The same applies to all other qualities, beliefs, habits. For example, such qualities as . Responsibility- this is a person’s ability to keep his word to other people and to himself, the principle of “once said and done.” And in his head he knows what responsibility is, and he really wants to be responsible, he wants to keep his word, but in his subconscious there are many attitudes that feed him: “I don’t feel like it today, I’ll do it tomorrow,” “nothing bad will happen if I’m a day late.” , “I’ll say that force majeure happened,” and other excuses why it’s not necessary to keep your word.

It's the same with emotions. Emotions are also based on nothing more than a person’s subconscious beliefs. Positive beliefs also give rise to sensations (warmth, good nature, joy, etc.), negative beliefs - (irritation, anger, resentment, etc.).

So, emotions are the basis “resentment” there are subconscious beliefs that feed it, justify it, justify it. For example explaining why the other person is such a scoundrel, how wrong he was towards you, and why you are so innocent and unfairly suffering. To remove a negative emotion and replace it with a positive one, you need to determine the attitudes that underlie it (at the basis grievances), and replace them with positive attitudes, which are the main forgiveness and good nature. This is called reprogramming your subconscious.

Positive and negative beliefs

Positive or adequate beliefs – ideas (knowledge) and attitudes corresponding to Spiritual Laws (Ideals). Such ideas give a person maximum joy(state of happiness), force(confidence, energy), success(efficiency, positive results) and positive consequences according to fate(gratitude and love of other people, spiritual and material rewards, growth of bright feelings, favorable opportunities according to fate, etc.).

Positive Beliefs – strong, complete and adequate answers to life’s most important questions. Answers that give the Soul joy and a surge of positive strength, remove restrictions, suffering, pain, and maximize the potential inherent in it.

Negative Beliefs – misconceptions, inadequate ideas and attitudes that do not correspond to Spiritual Laws. Inadequate ideas lead to loss of joy in the heart (to pain and suffering), to loss of strength (to weakness, loss of energy), to failures, to negative emotions and sensations, and ultimately to the destruction of fate (collapse of goals, suffering, illness, death).

Negative beliefs, inadequate ideas - always lead to the same inadequate decisions and erroneous actions, which in turn lead to negative results and consequences: stole - went to prison, lied - lost trust and relationships, etc.

  • If a person lives in negativity, there are many mistakes in his life beliefs.
  • If he does, tries, but there are no results, there are mistakes in his beliefs.
  • If a lot suffers, this is the result of errors in subconscious beliefs.
  • Constantly ill, experiencing pain - errors in beliefs, and in large quantities.
  • If he cannot get out of poverty, there are errors in his beliefs in the area of ​​money.
  • If you are single and there are no relationships, there are mistakes in beliefs in relationships.
  • Etc.

What to do about it? Work on yourself! How? Read more in the following articles:

In order to learn how to work with your beliefs, you can turn to a Spiritual Mentor. For this - .

Good luck to you and continued growth of Positivity!